It’s time to take the profit out of occupation
There is a Jewish teaching: “Thou shall not derive personal pleasure or
benefit from any product created through exploitation.” AHAVA, an Israeli
cosmetics company, is violating the basic principles of international law and
Jewish ethics by profiting from the occupation of Palestine. Using
resources from the ancient waters of the Dead Sea, AHAVA manufactures beauty
products in an illegal Israeli settlement in Occupied Palestine.
AHAVA means love in Hebrew. But there’s nothing loving about profiting
from occupation. There’s nothing loving about stealing resources from our
As one of the first practicing women rabbis, as a Jew and as concerned
human being, I endorse CODEPINK’s new campaign to boycott AHAVA.
For over 40 years, I have been working to promote justice and
reconciliation in the Middle East. I have watched more settlements, walls and
checkpoints being built, and more Palestinians arrested and ground down by poverty,
hunger, illness and oppression. After decades of working for peace through
dialogue, I’ve come to believe that it’s time to apply new tactics. It’s
time for us to listen to the Israeli and Palestinian peace activists who are
calling on us to boycott Israeli products made in Occupied Palestine. It’s
time to take the profit out of the occupation.
Join me in boycotting AHAVA. Pass this message to your friends and
neighbors: The fruits of occupation are simply not kosher!
Rabbi Lynn Gottlieb
Cofounder, Shomer Shalom Network for Jewish Nonviolence
Member of CODEPINK
Today, CODEPINK is launching our STOLEN BEAUTY campaign to protest and boycott AHAVA.
Won’t you join our boycott?